Speaker Name(s): Joseph A. Schwarcz, PhD Description: No, there really are no cockroaches in chocolate ice cream. But one of my radio listeners did jump to this conclusion after misinterpreting what had been said about a certain food colorant. Being on one end of a microphone and in front of television cameras for over twenty years has afforded some fascinating insight into the public's perception of science. It has also provided an opportunity to separate sense from nonsense in areas ranging from nutrition and medications to cosmetics and pesticides. This highly visual and entertaining presentation examines some serious as well as some frivolous experiences in dealing with the public and emphasizes the importance of fostering critical thinking.